Most great ideas are born out of a need…and sometimes even a wish. Swoozie’s wasdreamed upand ultimately built by a time-deprived mom of three who knew the importance of life’s celebrations. She also understood the inconvenience of driving multiple places in order to organize a party or find the perfect present for a friend.  What she needed was a one-stop shop for all her entertaining and gifting needs.  She also believed  all women-on-the-go would need it, too. This was 25 years ago, in 2001.

Now 25 years later, a generational story continues. Swoozie’s remains THE one-stop celebration shop for women of all ages; from the Lil’ Swoo to Grandma… It is a brand and store experience that is here for EVERY generation. Yes, like many brands Swoozie’s has had different chapters, but the heart and root of the foundation have never changed and never been stronger.

 The best part is, the brand is  now 100% family owned and focused on taking care of YOU FOR THE NEXT 25 YEARS and beyond.

We are currently open in our Atlanta and Dallas locations and looking forward to bringing a Swoozie’s to YOUR neighborhood. The party is always ON at swoozies.com and @ soswoozies on social!